How to use Bluesky to grow your brand

A comprehensive guide for companies, communities, and creators looking to establish and grow their presence on Bluesky.

2025-05-08T18:00:00.000Z

This page renders the AT Protocol record at://did:plc:gq4fo3u6tqzzdkjlwzpb23tj/site.standard.document/how-to-use-bluesky-to-grow-your-brand. dame.is is a view layer over records held on their author's own personal data server; every page here has one behind it, readable by any atproto client.

Sections

logging — Status updates and small signals of life, logged to the AT Protocol.
posting — Dame's Bluesky posts, grouped by day and mirrored from the AT Protocol.
blogging — Long-form essays on the open social web, atproto, and building in public.
creating — A portfolio of creative work — projects, experiments, and things made along the way.
curating — Collected references and inspirations — channels of things worth keeping.
listening — A live scrobble of what dame is playing, streamed from the AT Protocol.
mothing — Moths at the light — observations logged from nights spent watching the dark.
welcoming — Sign in with any atproto account and leave a note that you were here. Every signature lives on the signer’s own PDS and reaches this page as a backlink.
sharing — Dame's ethos and the things worth passing on.
themself — Who dame is — a longer look at the person behind the pixels, drawn live from the AT Protocol.
for hire — Dame's résumé and work history — design, strategy, and building on the open social web. Currently available for hire.

Machine-readable index: /llms.txt (site guide for agents), /sitemap.xml (every page), and /feed.xml (Atom feed of the blog). Any page here also serves Markdown to Accept: text/markdown.