From Toilets to Moths: The Future of Social Media is Weird and Not for Everyone

Over the course of 12 months, I created a dozen ATmosphere based projects, apps, and experiences ranging from a decentralized toilet to a client interface named after a moth. Collectively these projects amassed 100,000 unique visitors and over half a million page views. Each project took me deeper and deeper into the world of the AT Protocol and showed me what the future of social media might look like... and what it could take to get there. Over the course of this presentation I shared the lessons I learned and what I think it means for the future of social media.

2026-04-07T12:51:00.000Z

This page renders the AT Protocol record at://did:plc:gq4fo3u6tqzzdkjlwzpb23tj/site.standard.document/3mq564weynk2d. dame.is is a view layer over records held on their author's own personal data server; every page here has one behind it, readable by any atproto client.

Sections

logging — Status updates and small signals of life, logged to the AT Protocol.
posting — Dame's Bluesky posts, grouped by day and mirrored from the AT Protocol.
blogging — Long-form essays on the open social web, atproto, and building in public.
creating — A portfolio of creative work — projects, experiments, and things made along the way.
curating — Collected references and inspirations — channels of things worth keeping.
listening — A live scrobble of what dame is playing, streamed from the AT Protocol.
mothing — Moths at the light — observations logged from nights spent watching the dark.
welcoming — Sign in with any atproto account and leave a note that you were here. Every signature lives on the signer’s own PDS and reaches this page as a backlink.
sharing — Dame's ethos and the things worth passing on.
themself — Who dame is — a longer look at the person behind the pixels, drawn live from the AT Protocol.
for hire — Dame's résumé and work history — design, strategy, and building on the open social web. Currently available for hire.

Machine-readable index: /llms.txt (site guide for agents), /sitemap.xml (every page), and /feed.xml (Atom feed of the blog). Any page here also serves Markdown to Accept: text/markdown.